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Marketing Operations Associate - Chicago - Yelp ID-10204

Description

Job Description

Marketing Operations Associate

Summary

We are seeking a Marketing Operations Associate to join our dynamic Marketing Operations team at Yelp. As a pivotal member of this team, you will play a crucial role in building and delivering seamless, high-impact marketing campaigns that drive business growth.

Key Responsibilities

  • Own the end-to-end execution of multi-channel marketing campaigns in Salesforce Marketing Cloud.
  • Build and launch cross-channel marketing campaigns based on internal processes and industry best practices.
  • Test and troubleshoot campaign issues that may arise, such as configuration or rendering issues.
  • Collaborate with internal members of the Marketing Operations team to QA and deploy error-free campaigns.
  • Troubleshoot and participate in root cause analyses and define improvement recommendations.
  • Streamline processes for campaign execution, QA, and well-structured handoff documents to stakeholders.
  • Work closely with cross-functional teams such as marketing technology, product, and engineering to manage relationships, answer requirements clarifications as needed on owned campaigns, and deliver scalable solutions.
  • Conduct R&D for new marketing platform features and functionality with investigations, testing, and presenting findings to the team.

Requirements

  • 2+ years of extensive, hands-on experience working in Salesforce Marketing Cloud (SFMC) including Journey Builder, Automation Studio, Content Builder, Mobile Studio, etc.
  • Additional experience with Braze is a plus.
  • Proficiency in HTML, CSS, SQL, and dynamic scripting languages like Ampscript and/or JSON.
  • Experience using email testing tools such as Litmus, Return Path, Email on Acid, etc.
  • Strong problem-solving skills with the ability to translate and communicate complex technical concepts in non-technical, business terms for various stakeholders.
  • Mix of campaign management, customer journey implementation, and marketing channel deployment experience, with an emphasis on platform knowledge and expertise.
  • Ability to manage multiple projects and priorities in a high-growth, fast-paced environment.
  • A Bachelor's Degree or an equivalent work experience is required.

What You'll Get

  • Competitive compensation range ($68,000 - $155,000 annually), depending on your role and level, you may also be offered a bonus, restricted stock units, and benefits.
  • This opportunity has the option to be fully remote in all locations across the US.
  • You can find more information about Yelp's five-star benefits.

About Yelp

We believe that diversity is an expression of all the unique characteristics that make us human: race, age, sexual orientation, gender identity, religion, disability, and education — and those are just a few. We recognize that diverse backgrounds and perspectives strengthen our teams and our product.

The foundation of our diversity efforts are closely tied to our core values, which include

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